End-to-End Brand Transformation

Rebranding MillNest from Jaivik Foods, we unified their identity, launched a digital-first platform, and highlighted their sustainable industrial solutions.

Problem Statement

MillNest, a brand by Jaivik Foods, had strong technical capabilities but lacked a cohesive brand identity and digital presence. Its visual communication, website, and marketing materials failed to reflect its position as a premium global player in sustainable processing solutions.

Our Approach

We conducted in-depth brand audits, stakeholder interviews, and competitive analysis to identify key gaps. Our strategy focused on redefining brand identity, integrating digital-first storytelling, and building a scalable ecosystem that supports long-term business growth.

Our Solution

Brand Identity:

Complete rebranding including logo, visual language, and a production-ready brand system extended to physical assets like business cards, kits, and signage.

3D Industrial Animation:

Developed photorealistic 3D industrial animation video content showcasing equipment functionality and detail. Assets were used across the website, marketing materials, and interactive modules.

Digital Presence & Launch:

Built a fully SEO-optimized industrial website and executed a synchronized brand launch at IndusFood Show 2025, supported by a digital activation kit and multi-channel campaigns.